Cookie Policy for Digital Momentum Agency Ltd

This cookie policy explains how Digital Momentum Agency Ltd ("Digital Momentum", "we", "our" or "us") uses cookies and similar technologies when you visit our website at https://www.digitalmomentum.agency (the "Site"). It also tells you about the choices you have regarding those cookies and how you can manage your preferences.
We are committed to protecting your privacy, and we comply with the UK Privacy and Electronic Communications Regulations (PECR), the UK General Data Protection Regulation (UK GDPR) and the EU ePrivacy Directive.

1. What are cookies?

Cookies are small text files that are downloaded onto your device (computer, smartphone, tablet, etc.) when you visit a website. They allow the site to recognise your device and store information about your preferences or past actions. The UK Information Commissioner’s Office (ICO) notes that a cookie “allows the website to recognise that user’s device and store some information about the user’s preferences or past actions”. Cookies can be first‑party (set by the Site you are visiting) or third‑party (set by services from another domain).

Cookies can be classified by:

• Purpose – e.g., strictly necessary cookies that are essential for the Site to function; preference/functional cookies that remember your choices; analytics / performance cookies that help us understand how the Site is used; and marketing cookies that enable advertising.

• Duration – session cookies expire when you close your browser; persistent cookies remain on your device until they expire, or you delete them.
  
  

2. Why do we use cookies?

We use cookies and similar technologies for several reasons:

1. To enable core functionality. Certain cookies are essential for our Site to work. Without these cookies, features like page navigation or form submission would not function properly.

2. To improve performance and analyse usage. With your consent, we use analytics cookies to understand how visitors use our Site, which pages are popular and how users move around the Site. This information helps us improve our services and user experience. The EU’s guidance explains that cookies which collect information about how you use a website (e.g., which pages you visit and which links you click) are “statistics cookies” or “performance cookies”.

3. To remember your preferences. Preference or functionality cookies allow the Site to remember choices you have made (such as your language preferences) so you do not have to set them again.

4. For marketing and social media integration (where applicable). In the future, we may use advertising cookies or social plug‑in cookies. Under EU law, cookies used for behavioural advertising or social plug‑in tracking require prior consent. We will ask for your consent before enabling any such cookies.
   
   

3. Our legal basis for using cookies

The PECR and UK GDPR require us to tell people if we set cookies, explain what the cookies do and why, and obtain the user’s consent. There is an exception for cookies that are essential to provide an online service at someone’s request, such as remembering items in a shopping basket or ensuring security in online banking.
We rely on:

• Legitimate interest for strictly necessary cookies that enable core website functions. These cookies do not require your consent because they are essential for the service you have requested.

• Consent for all other cookies. Consent must be freely given, specific, informed and involve an unambiguous positive action. You can choose to accept or reject non‑essential cookies and can change your mind at any time.
  
  

4. What cookies do we use?

We group the cookies we use into the following categories.